How to build or break relationships with PR contacts

This week we’re taking a peek at PR topics that relate to bloggers. Yesterday we talked about Managing Your Blog PR Contacts. Coming up we’ll look at how to set up a ProfNet query letter and bonus – I’ve got a couple of PR folks lined up who will be telling us what it’s like to work with bloggers. The good, not so good, and more. So stay tuned.

Today – how to build relationships or I suppose you could look at it the other way too; as in how to royally mess up your relationship.

There’s no fancy tricks to managing your PR relationships. What I live by in the online and offline world, is treat others as you’d like to be treated, and everything will eventually work out; and if not, the relationship was not worth your time. It’s not very complex, but for me, it works. Keep in mind that when I say PR, I’ve merged companies into that category. They’re not the same, but I do handle them the same, because both companies and PR folks feed me info.

If I don’t currently want a relationship with a specific PR person: Read more