To women who are self-employed, pregnancy means something else than to those who occupy full-time permanent positions.
To put it simply, it’s a bigger professional challenge.
Female freelancers who get pregnant need to limit the amount of their work, consequently taking up collaborations with fewer clients and gaining less income.
Still, it’s possible to successfully transform from a freelance professional into a mother and then back to a freelancer.
[Read more…]
by Noemi 2 Comments
You have decided you want to start your own freelance business. That’s great! If you are like most freelancers starting out you are working with a limited budget. Whether you are going to be a freelance writer, translator, coder, you want to look professional. Here are 10 awesome resources to help you look like a pro and run an efficient operation right from the start without breaking the bank. [Read more…]
The term sounds lively and fresh, but what exactly is evergreen content? As marketer Megan Marrs puts it, “The evergreen tree is a symbol of perpetual life because they retain their leaves throughout the seasons, rather than shedding. Like the trees, evergreen content is considered sustainable and lasting.”
In other words, evergreen content is content that doesn’t expire, go bad, or lose relevancy. The content provides value for years to come and is the opposite of a feature piece that would be placed on the front page of a newspaper.
This article, titled Desert Storm: Oregon vs. Auburn, is an example of standard content. Its value was limited to the weeks leading up to the 2010 college football national championship game. On the other hand, this article: The 10 Commandments of Betting College Football, is an example of evergreen content. It doesn’t matter if it’s 2010 or 2017, the article still has value. Do you see the difference? [Read more…]
If there’s one important truth that every writer should understand, it’s that choosing a niche and mastering that topic is by far the most profitable way to find high paying freelance jobs.
Real estate is one niche in which freelance writers can excel. It can be a very profitable market, whether you’re writing about the marketing aspect or the legal aspect. There’s a ton of copy to be written in this industry, and writers can make a good living if they do it the right way.
Here are some suggestions for getting started in a real estate writing career. [Read more…]
As a freelance writer, your income depends on your ability to market yourself, bringing on new clients and attracting desirable work. Without the force of a company with a marketing budget, however, it can be hard to put yourself out there. You need some low-budget, high-return strategies.
Luckily, there are plenty of simple marketing tricks that can help you attract work, from the mundane to the peculiar. At the end of the day, much like writing, marketing yourself depends on using what you have and working your networks to build professional connections. [Read more…]
As a freelance writer, you may think you’ll increase your odds of picking up work by billing yourself as a generalist.
“I can write anything,” you tell clients, “just give me a topic.”
While this can seem like a good strategy at first glance, calling yourself a generalist is likely holding you back in your freelancing career. You’ll fare better – get higher quality work with better pay and attract more valuable clients – if you develop a niche. From technical writing to a specialization in media or finance writing, your niche is what sets you apart from the crowds of writers fighting for low-quality jobs at the bottom of the pay scale. [Read more…]
Email marketing is a means of getting in touch with customers directly via – you got it – email. It’s usually associated with businesses that sell products and want to push these not only to existing customers but also to its target market in general.
What does email marketing have to do with you, a freelance writer? [Read more…]
Students have always been taught to evaluate the credibility of a writer before using a source. In today’s digital-centric world, credibility as a writer is even more important. There are a lot of writers on the web who aggregate content from other online sources instead of pulling from their own knowledge. This information may or may not be factual, and readers are much more interested in those who write content based on their own authority. Those with have built their authority find more writing contracts, gain more online readers, and receive more clout in the digital world. [Read more…]
