by Deborah Ng
Social media is the practice of using online tools and resources to share and discuss items of interest. As a freelance writer you may think this isn’t your problem, but I’d like to play devil’s advocate, if you don’t mind. Freelancers need and should embrace social media if they want to be a success.
Social Media Ensures an Online Presence
You may have noticed more businesses are looking to create an online presence. They’re hiring bloggers, web content writers, community managers and social media strategists. Some of us predicted this trend years ago. You see, the Internet is too big to ignore. Businesses of all sizes are learning they have to have a web presence to succeed. They can do this using social media. You will also need to learn social media if you want to work for one of these businesses, or noticed by them.
Network with Movers and Shakers
If you worked at home without the benefit of an Internet connection you reach a limited circle of people. When you create an online presence for yourself, you have the opportunity to network with people from all over, and many of these people are in a position to advance your career. For example, A couple of years ago I heard Darren Rowse was looking for guest bloggers to fill in while he went on vacation. I sent him an email asking if I could write a guest post and he encouraged me to do so. When the post went live, I mingled with Darren’s community and gained a many new readers and friends in the process. In the real world, if an editor of a large well-known newspaper was looking for someone to fill in for him on vacation, he certainly wouldn’t have chosen an unknown freelancer. [Read more…]