Freelance writers are often encouraged to find a niche. By focusing on a specific niche, you position yourself as an expert in that area and can charge more for your expertise. One niche many freelance writers overlook is e-commerce copywriting. If you have a knack for sales copy, writing for multi-channel e-commerce clients is a varied and lucrative niche. Here’s what multi-channel e-commerce copywriting involves and how it can boost your income.
What is multi-channel e-commerce copywriting? How can it help you as a freelance writer? Click To TweetTop 5 Qualities Clients Look for in a Freelance Writer
Being a freelance writer can be an incredibly fulfilling job, especially if you enjoy what you do. Yet it means more than just writing, so it can often be overly demanding too.
You will be expected to also take on a little bit of everything, from being your own agent and developing a marketing strategy, to knowing your accounting basics and keeping up to speed with new software. But above all, you will be asked to manage your clients’ expectations on a daily basis. Here are some qualities clients always look for in freelance writers.
What are the qualities clients look for in freelance writers? #freelancing #freelancewriting Click To TweetManaging Cash Flow When the Unexpected Happens
Freelancing in any field carries risks. How can you possibly feel safe when you’re not getting a steady, guaranteed paycheck? However, experienced freelancers know the truth. With a traditional job, you could be fired or laid off at any time—meaning you have less control over your income than you do when you’re self-employed. [Read more…]
Literary Legends and Their Iconic Road Trips Across America
John Steinbeck wrote, “Every American hungers to move.”
In his book, Travels With Charley, Steinbeck further theorizes that Americans descended from those who moved: those who left Europe, those who were forced to leave Africa, and those who came in search of a better life — thus, doesn’t it make sense that we have this insatiable thirst for travel? [Read more…]
12 Principles of Psychology You Can Use To Improve Your Web Copy
What is Web copy?
Web copy is the core text on your website which informs readers of what they need to know about your brand. It is laid out on the main pages of your site, including your homepage, ‘About Us’ page, and ‘Products and Services’ pages. It also applies to your sponsored posts, including Email newsletters, social media ads, and PPC campaigns; it basically comprises any text you use to promote your brand and sell your products or services.
Effective web copy is meant to reassure readers about your brand and convince them to take action. By using the appropriate text, web copy will convey your story, explain your concept, and create exposure. The secret behind creating engaging web copy lies in understanding the psychology of your web visitors.
The secret behind creating engaging web copy lies in understanding the psychology of your web visitors. Click To TweetUseful Keyboard Shortcuts for a More Efficient Working Day
If you find that mundane day-to-day tasks steal away a lot of your time, making it harder for you to focus on the more important tasks at hand, it’s likely you’re keen to find ways to increase productivity and streamline your working day. [Read more…]
Tips to Write Copy for E-commerce Websites
Writing copy for e-commerce websites in itself is a challenge for copywriters. Making a website stand out from the crowd is even more difficult. But with these tips, you’ll be crafting copy that captures the attention of visitors and, more importantly, sufficiently sway them to click and buy.
5 Tips to Write Copy That Converts for an E-commerce Website Click To TweetHow I Turned My Freelance Gig Into a Full-time Business
Back in 2014 I started writing my friends’ CVs for them, to help them out during their job searches.
Realising there was some demand for this service, I started offering freelance CV writing services to individuals alongside my day job. [Read more…]
Being Happy at Work – Freelance Edition
Freelancing is a siren song to many office workers. It symbolizes freedom and happiness. It symbolizes more time for relaxation and enjoying life.
Many in the corporate world will leave stressful jobs in the corporate world precisely because they’re chasing that dream. They want that promise of well-being, fulfillment, and happiness. [Read more…]
8 Tools That Will Help Your Freelance Writing Business Take Off
Do you have a passion about a certain topic (or several of them) as well as a love of writing? It could be the right time to transform those interests and skill into a freelance writing business.
You can make good money and enjoy a comfortable lifestyle with such a business. Don’t go into it without the right tools for success, though. Here are eight freelancer tools that professionals swear by. [Read more…]
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