It seems as though the new search engine optimization (SEO) aspect to freelance writing is two-fold: The whole concept of SEO has created many more jobs for writers, yet it has created a lot of new and different work for a writer that doesn’t always seem to fall under the “writing” category. For the latter reason, many freelance writers are not overly interested in learning SEO and would rather continue being an “old fashioned” freelance writer. After all, SEO can get complicated for someone new to the field. Although SEO is a thrill for some writers, many writers cannot help but ask themselves: Do I really need to understand SEO to be a writer?