Editor’s note: This post was written by Aby League, a qualitative researcher and a passionate writer. She is an innovator and technology enthusiast. She has been writing about health, psychology, home improvement and technology. You can see more of her articles on Elite Daily. To know her more, follow @abyleague on Twitter.

Everything in the virtual world is intended for humans. These humans are not merely numbers, projections, or KPIs. They are real and they decide whether to love you or leave you, whether your brand rocks or sucks. Every single piece of content you put out there must have the H factor, the human factor. Forget B2B (business to business) or B2C (business to consumer) in your content marketing strategy, from now on it is H2H, human to human. [Read more…]