Using a copywriting client questionnaire is an essential step of the client onboarding process and something that should never be skipped. Writing copy for a client has its challenges, and when you start working with a new client, you’ll want to get all the information you can about who the clients are and what they value.
The single ingredient that makes Jake buy the beard oil (he doesn’t need) to impress the girl who hasn’t replied to his text in days.
Emotion, when woven into content, creates a connection between the product and prospect.
Without an array of emotions, prospects are not moved to act on what your content is prompting them to do. Creating content without emotions is like having the right recipe, for let’s say, chicken, but not making it tasty enough for a second bite.
Remote freelance positions have boomed in the last several years. During the pandemic, businesses had to learn how to cut costs and did so by outsourcing some of their work through freelancing.
Being a freelance editor can mean different things. This can make it difficult to know where to begin if you’re just starting out or looking to get into freelance editing.
If this is you, don’t worry, we’re here to help. We’ll show you how to become a freelance editor — and we’ll cover the different types of freelance editors, where to source work, and how to grow.
According to the US Bureau of Labor Statistics, the field of technical journalism is predicted to grow by 12% between 2020 and 2030.
With such a statistic for the US alone, it’s safe to say that, internationally, tech journalism is a rapidly growing field that holds great potential for aspiring tech journalists.
As a freelancer, you are always on the lookout for new clients and new projects. You may have a great portfolio and plenty of experience, but you’ll never get the work you want if you don’t market yourself well.
One way to market yourself is through cold pitching for freelance work. Cold pitching is the process of contacting potential clients who you have not worked with before in an attempt to get them to hire you for a project.
Freelancers know too well the struggles of landing a client. That’s especially true for newer and intermediate freelancers. Therefore, when an opportunity to bag multiple clients comes along, most freelancers will always embrace it.
Unfortunately, managing multiple clients is not an easy task. It requires a great deal of organization and prioritization. So, you must improve your project management skills.
A good copywriter is great for business. They will inform, educate, and communicate, getting a reader to take action. If this translates into sales and sign-ups, then they are invaluable.
The art of copywriting has never been in more demand. Companies always need expert word wizards to connect with their audience. To meet this demand, starting a freelance copywriting business is an attractive proposition.
What is freelance success to you? How do you measure freelance success?
If you’re a freelance writer, chances are that you may never have considered concepts such as KPIs (Key Performance Indicators) before you started. Perhaps your inspiration for this career first sprouted from reading Shakespeare’s Othello in high school, or maybe you saw how a well-written speech could change hearts and minds.
Do you want to hear a secret? You can get your next big freelance writing gig on LinkedIn.
About 95% of recruiters are using LinkedIn to find talent. More and more people, including freelance writers, have been landing jobs after jobs using the professional networking site.
Just about six months ago, four people were hired every minute via LinkedIn. But today, that stat has increased to 6 people hired every minute. That’s 360 new hires every hour via LinkedIn, or 8,640 new hires per day.
You can become a part of those stats. However, you stand a chance only if you craft a LinkedIn profile that attracts clients and proves that you’ll be a good hire.
Don’t know how to do this? Don’t worry. In this article, we’ll give you some of the best LinkedIn profile writing tips for freelance writers. At the end of this article, you’ll be able to create a killer LinkedIn profile that will help you land more clients.